Workshop topic:

Work with Facebook, Google Ads and Apple Search Ads to increase the number of app users.

Host:

Vlad Laichici, Growth & Acquisition Manager at Philips.

• This workshop would walk through the pieces of a website audit.
• The pieces are as follows: Google Analytics analysis, Hotjar analysis (heatmaps, scroll maps, polls), heuristic analysis, site speed testing.
• Examples and challenges of the recent Hubspot's website redesign
• Workshop participants would be given time to bring their analysis and ask questions.

This workshop is a part of Growth Marketing Stage conference.